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Drug advertising – a cause of drug-related problems?

  • In: Community Pharmacy Section - Poster Session
  • At: Cairo (Egypt) (2005)
  • Type: Poster
  • Poster code: CPS-P-079
  • By: WESTERLUND (Apoteket AB, Research & Development, Helsingborg, Sweden)
  • Co-author(s): Eriksson (Luleå University of Technology, BODEN, Sweden)
    Larsson (Luleå University of Technology, BODEN, Sweden)
  • Abstract:

    There is a growing practice of self-medication, due to an increased access of both OTC drugs and drug information, including printed advertising, TV commercials and the Internet. The public does however not always have the necessary knowledge to interpret the marketing correctly, which may lead to drug-related problems (DRPs).

    Aims:To examine how ..

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Last update 28 September 2023

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